Hospitality Network has grown to become Canada’s leading provider of interactive patient entertainment systems in the Canadian healthcare market. With a dual focus on patient entertainment and clinical integration, Hospitality Network’s goal is to provide an innovative, turn-key solution that also generates revenue for the healthcare facility. Hospitality Network is the dominant solution provider in the hospital market, serving more than 40,000 beds in more than 200 hospitals across Canada and is also the leading alternative provider of managed TV programming and telephone services in the senior care home market. The company is headquartered in Regina, SK, with a second location in Mississauga, ON.
Reporting to the CEO, the VP Marketing will lead the development and execution of the marketing strategy for the organization. The incumbent will own the challenge of increasing the penetration rate of current customers while actively exploring and evaluating alternate revenue streams and product/service options. Engaging stakeholders and developing new business partners is an active part of this role. The VP Marketing will create a marketing plan for the organization, while actively engaging the executive team and other departments in establishing the marketing culture.
Our client is looking for a creative and innovative customer-focused individual with an undergraduate degree in business or marketing and a minimum of 10-15 years in a marketing/business development role. The entrepreneurial individual must be a strong decision maker and possess good leadership skills and strong financial acumen. Previous experience in the ICT sector is required, and a good understanding of the health care industry is an asset. Experience with creating and executing on strategic plans, as well as budget responsibility, is a must.
TO APPLY:
If you are looking for an opportunity in an executive marketing role with an innovative technology company, please contact…
Wanda Posehn
306.359.2554
wposehn@aplin.com
Johan Bolin
403.351.2448
jbolin@aplin.com
Quote Job Reference: 243040