Do you like to have fun at work? As Atlantic Canada’s top entertainment destination, we are all about fun! Walk through our doors and feel the energy! Located in the vibrant Halifax Downtown core, our central location makes us easy to access by foot, car, transit, or ferry.
When you join Casino Nova Scotia, you are joining a team that is proud of our people, our business and our community.
As leaders in the hospitality and entertainment industry, we credit our success to you. It’s your creativity; playfulness and enthusiasm that create memorable experiences for our guests.
We are proud to offer the thrill of gaming with over 750 ways to play, the best in live entertainment and premier dining options. Our unique waterfront destination offers superior banquet and catering services for every event; from grand-scale weddings to intimate gatherings. As a community-minded employer, we are also proud to support non-profit organizations and charities in our community.
We offer competitive wages, advancement opportunities, recognition programs and exciting social activities. From ice-cream days, to barbeques, to VIP events, it’s easy to have fun at Casino Nova Scotia, Halifax!
So come on down, show us your energy and let the fun begin!
Marketing Analyst
Do you have the right grey matter?
Do you have the unique ability to use both your left and right brain at the same time?
Does your analytical left brain examine customer data, while your right brain “marketing thinker” presents data in a visual way that other right brain thinkers can understand?
Does your logical left brain identify business opportunities in the data sets, while your right brain “marketing visionary” recommends creative ways to leverage that opportunity?
If so, YOUR grey matter may be exactly what we are looking for!
Casino Nova Scotia’s Marketing team works in a very fast paced environment fulfilling their mission to develop, support and implement strategic and tactical marketing plans to meet corporate objectives. Database analytics is an essential part of this undertaking. You will be responsible for analyzing market data from a consumer perspective and making recommendations for efficient customer relationship strategies including retention and revenue growth. You will get the opportunity to collaborate and develop strong working relationships with guests, co-workers, and our many partners in business.
Other challenges in this strategic role will include:
Gathering and interpreting consumer information from a variety of internal and external sources; recommending additional research activities to augment existing data.
Tracking and reporting the results of each marketing campaign in terms of effectiveness and event participation (e.g. revenue generation, redemption percentage).
Establishing annual goals, tactics and budgets to support overall marketing goals; tracking and reporting annual database goals.
Using highly developed problem solving and analytical skills to gather and interpret market data to identify business and consumer trends and provide quantitative analysis.
Liaise with several departments to ensure reporting capabilities for Marketing promotions.
Develop and cultivate strong working relationships with all stakeholders: guests, ownership, employees, vendors and regulators.
Performs other duties as assigned or directed.
Minimum Qualifications:
Embrace the Casino Nova Scotia culture and philosophy and has a playful, infectious and “all about the guest” attitude!
A minimum of 3 years’ experience in a Marketing Analyst role with demonstrable knowledge of the concepts of direct marketing.
Post-secondary education in marketing or business administration.
Computer literacy in MS Office; Strong MS Excel skills, Access experience an asset; knowledge of multiple business support systems (e.g. CMS, Cognos and SQL) preferred.
Demonstrated ability to exceed internal and external customer expectations.
Strong written, verbal and interpersonal communication skills.
Finds ways to play; you are serious about work, without being serious.
Chooses to make everyday a great day.
Stays focused in order to be there.
Delivers an exceptional entertainment experience to internal and external guests to ensure you make their day.
Apply in confidence by September 30, 2015
By Mail:
Casino Nova Scotia
1983 Upper Water Street
Halifax, Nova Scotia, Canada
B3J 3Y5
By E-mail: mwells@casinonovascotia.com
Note: Only candidates who are selected for an interview will be contacted.
Casino Nova Scotia is an equal opportunity employer supporting diversity in the workplace